Phone Sales for Dealerships Improve Your Strategy

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rose249
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Joined: Sat Feb 11, 2023 9:21 am

Phone Sales for Dealerships Improve Your Strategy

Post by rose249 »

After analyzing more than 4 million phone calls received by dealerships across Brazil in 2022, we were able to identify some service standards. The excessive number of missed calls and the low productivity of the calls are some of the numbers that stand out the most to our eyes. In this content, you will learn more about the data we obtained, but you will also have access to tips on how to improve your telephone sales process for dealerships. Shall we go ahead? Telephone sales to dealerships: what challenges did you face? Over 46% of missed calls. More than half of customers call only once and never try again. And about 30% of calls lasting less than a minute.

These are just a few numbers obtained by PhoneTrack after analyzing 4,534,046 calls . You can find these and other data analyzed in our 2022 Phone Calls Report , in which we analyze more than 9 million voice calls from different market segments. In general, the average number of missed calls is within the expected range. And this is not necessarily a positive thing, since the number is quite high. However, if we compare it with other similar segments, such as parts or used car sales, the data is similar. However, these numbers must be taken with the necessary seriousness. While Greece Phone Number List there are dealerships returning 100% of missed calls , others lose thousands of opportunities every month. From the consumer's point of view, preference will always be given to those who answer in the first few rings.

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Among the data we analyzed, we found the following: average call productivity was 2.5 (on a scale of 0 to 5) most calls are missed after business hours, reaching 46% between 6:00 pm and 7:00 pm; Monday is the day with the most missed calls (37.08%); 53% of leads called and did not attempt further contact. We also analyzed which media converted the most into sales for the automotive segment. You can check this data through our 2022 Telephone Calls Report. Phone calls need to be taken more seriously Without a doubt, we live in the omnichannel era. But that doesn't mean that the telephone channel has lost its place to the rest. The truth is that voice calls just had to share space with other channels that are just as relevant. However, we observe a market that seems not prepared to deal with these numbers.
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